The ROI of Internal Social Media

Published by Karen Snyder on

We are on a mission to “sell” social media internally.

I recently created a presentation about “The ROI of Internal Social Media” The information is based on a case study from Radford University entitled:

The Relationship Between Social Capital, Transaction Costs, and Organizational Outcomes

The reason I did the presentation was to help convince upper management of the value of a robust social network for internal use.

It’s embarrassing how crappy the presentation looks. I keep meaning to learn how to do NICE presentations on our iMac, but the interface is so different than what I am used to. I haven’t had the time to play with it.


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